There are several ways my product uses develop and challenge the convention of real media product. Firstly the convention which was used in my magazine was a copy from a real magazine in order to make my media product stand out and look sophisticated. For instance one of the conventions that is used in my magazine is the Masthead placed at top of the magazine. For my masthead, I wanted it to be different from the rest in order to this, I had to pick the colour and font that suited my magazine best; I did this by downloading a font on dafont.com. The fact that I was able to select the font I want also make my product look appealing to my audience as it is eye catching and bold enough in order for it not to be ignored in the shop. Also the font is a sans serif which suggests that it is modern and it helps carry along the theme of the article. However, with the masthead I added some effect like stroke, drop shadow, inner shadow and gradient overlay. In my magazine, I placed the model in front of the masthead to make my magazine look professional and in order for me to engage with my audience. Although this magazine may attract more male than female as the main image of a male and the use of colour red and white makes it even more stereotypically masculine.
Another part of convention is that of barcode featured which is also important as a convention. There is a similarity between my product and a real magazine as the barcode is placed at the bottom of the magazine along with the dateline placed at the side of my magazine. Also magazine selling line is also part of a convention usually put up to attract the audience and explain what the magazine is all about which is often used in music magazine. With my magazine, it has a selling line in order to attract my target audience and a way to interact with my audience since it is a hip hop magazine. My selling line is ‘ALL STARS SHINING IN HERE-DO NOT MISS’.
The main part of magazine is the cover-lines used in order to communicate with target audience, to persuade the readers into buying the magazine and a better idea of who is featured in the magazine. I included the same fonts for my cover lines although the image and the cover line are the main feature of a magazine which acts as a selling point in order for my magazine to look exciting and make my target audience eager so that they can read it. In several magazines, the cover line is set vertically in the left third if the front cover, although some cover lines are mostly on both sides. The main reason I put my cover lines on both side is to get my readers engaged. Another reason is to make sure that the cover lines would not that detract the image. However the background used in my magazine challenge the conventions of a real product because in several magazines the background tends to be either black or white. However I chose my background to be different which my audience will relate to since my target audience are young male. Therefore they might find my product interesting has it gives a sense of feeling on what is been portrayed. This background may also attract my audience to by magazine as something to relate to.
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Although, the main convention of a music magazine is that the image use on the front cover are often a medium close up. In contrast the shot of the image is a medium long shot which shows the model from the waist upwards. Therefore with the image on my magazine cover will attract the audience into buying my magazine.
With this contents page along with the double page spread followed and developed the conventions of professional magazines. With the contents page I was able to gather different Hip hop contents; used it has a guideline in order to create this product. In a content page, its well known that the layout has can be in different form just has long as it has the message that wants to be put across to the audience. The numbers placed on this contents page briefly explains what is going to be in different page which is arranged neatly. The layout of a contents page is a popular convention used in most music magazine, with my magazine, the layout is arranged vertically. However, the images placed on my content page shows that it is part of a convention mainly used to represents the kind of people that should be reading my magazine and to get my audience involve. Therefore with the layout, numbers and images, attracts will attract my audience because different pictures that will interests my audience to read this magazine.
Moreover, my double page spread also uses and develops conventions because of the article, image, layout and colour scheme. Firstly I included the image for my double page spread- placed it on the right column. The reason why I used this image is to get the attention of my audience and in order for them not to lose interests in my magazine. With the colour scheme I wanted it to attract my audience even more, since the model is wearing a red top; I was able to use the same colour for the headline. I also made this double page spread stand out even more because of the layout which I included exclusive interviews.
With my music magazine, contents page and double page spread, has developed and challenge the convention on a real magazine in several ways. This magazine challenges a real magazine because it has a unique style to it because of the image and layout. Although in a real magazine they tend to include several conventions for example model credit which I didn’t include in my magazine. Has it is a Hip Hop magazine, some real magazines tend to use colloquial language in order to attract there audience which I also challenged. Therefore my magazine would attract my audience because I included the main feature of magazine which is the masthead, selling line, barcode, cover-line, main cover-line, dateline, price and main image.
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